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Backlist

1 post tagged “Backlist”

Flat illustration of a shelf of books with soft glowing arrows rising from an older volume

Backlist reactivation: making your older books work again

A backlist campaign is the highest-ROI social work most authors never do. Here's how to plan and run one — turning readers of book 1 into readers of book 7.

Apr 18, 2026 · 6 min read