Tag

Campaigns

10 posts tagged “Campaigns”

Flat illustration of a fanned-out carousel deck split into two visual halves — one showing distinct images per slide, the other showing repeated images with text overlays

Carousel modes, explained: per-slide vs single-repeated, slide caps, and per-slide overlays

Carousels stopped being one-size-fits-all. Two modes, a 3-25 slide slider, per-platform caps, and per-slide text overlays — here's when to pick what.

May 10, 2026 · 7 min read

Flat illustration of a calendar grid where one day shows a color-swap motion suggesting AI regeneration with a different provider

AI mediaAI providersCampaigns

Regenerate with a different provider, just for one day

Sometimes one day's image is just wrong. The per-day Regenerate-with picker lets you swap to a different provider for that day without changing the campaign default. Here's when and why.

May 10, 2026 · 6 min read

Flat illustration of platform icons each with a unique small badge attached, suggesting per-platform feature options

PlatformsPlatform-specificCampaigns

Per-platform composer options: Stories, Reels, first-comments, and the things only one platform supports

Each platform has native features the others don't. The composer surfaces them all — Stories, Reels, first-comments, topic tags, subreddit + flair, cover frames, per-platform queue scheduling. Here's the per-platform tour.

May 10, 2026 · 8 min read

Flat illustration of a shelf of books with soft glowing arrows rising from an older volume

BacklistStrategyCampaigns

Backlist reactivation: making your older books work again

A backlist campaign is the highest-ROI social work most authors never do. Here's how to plan and run one — turning readers of book 1 into readers of book 7.

Apr 18, 2026 · 6 min read

Flat illustration of a batch of posts flowing into per-platform queues

CampaignsAI campaignsTime-saving

14 posts of content from one prompt — and why your queue handles the timing

The AI campaign builder takes one prompt and gives you a batch of platform-specific posts — 1, 3, 7, or 14. Your per-platform queues decide when each one publishes. Here's how to use it well.

Apr 8, 2026 · 9 min read

Flat illustration of a vertical phone playing video with soft viral-reach shapes around it

CampaignsTikTokPlatform-specific

Running a TikTok-only campaign

Focus-fire strategy for authors whose audience lives on TikTok. When it works, why, and how to run one without burning out on video.

Apr 4, 2026 · 5 min read

Flat illustration of a rocket launching next to a calendar showing the first week checked off

CampaignsLaunchPlaybook

The launch campaign playbook (Part 2: executing)

The execution side of a real book launch — what you do during the 14 days while the calendar runs, how to respond to surprises, and the post-launch debrief.

Mar 21, 2026 · 7 min read

Flat illustration of three vertical phones side-by-side showing cross-platform short-form video

CampaignsVideoPlatform-specific

Running a video-only campaign

Short-form video across TikTok, Instagram Reels, and YouTube Shorts — the cross-platform campaign for authors who already film content anyway.

Mar 18, 2026 · 6 min read

Flat illustration of a planning wall calendar with launch-day sticky notes clustered around a central pin

CampaignsLaunchPlaybook

The launch campaign playbook (Part 1: planning)

The planning side of a real book launch campaign — decisions you make in the month before so the two weeks around the launch run themselves.

Mar 17, 2026 · 7 min read

Flat illustration of overlapping carousel panels fanning out as if being swiped

CampaignsCarouselsPlatform-specific

Running a carousel-only campaign

Instagram carousels are the highest-engagement post format for authors who'd rather not be on video. Here's how to run a whole campaign on them.

Mar 14, 2026 · 6 min read